American Feed Industry Association: “8 Hard Knock Nuggets”

I was the keynote speaker ending the American Feed Industry Association’s Supplier and Ingredients Annual Conference.  They are wrestling with sustainability.  I presented “8 Hard Knock Nuggets” and had a great Q&A session.

8 Hard Knock Nuggets for AFIA:

  1. Critics as Allies
  2. Play Offense
  3. Acknowledge and Act
  4. Integrate into Supply Chain
  5. Sustainability is Pre-Competitive
  6. The Brand and Business are Inextricably Linked
  7. Leadership vs. Risk: Take Smart Risk
  8. Share (Communicate), Humbly

Keynote speaker at American Feed Industry Association conference in Orlando, Fl.